Client
Teman Rakyat
Category
Campaign
Industry
Politic
Year
2019
Role/Service
Digital Strategy
Content Strategy
Data Analysis
Social Media Campaign
Creative Concept & Ideas
Brand Experience
Shareable Content
Content Video
Project
Teman Rakyat
Category
Campaign
Industry
Politic
Year
2019
Role/Service
Digital Strategy
Content Strategy
Data Analysis
Social Media Campaigns
Creative Concept & Ideas
Brand Experience
Shareable Content
Content Video
To encourage millennials to participate in the 2019 Legislative Elections, we collaborated with Teman Rakyat and initiated #UnboxingCaleg (Unboxing the Legislative Candidates) as an attempt to review different candidates at TemanRakyat.id, so the millennials can get a clear overview about who they are about to choose.
Combined best ingredient to get millenials’ attention: Comedy!
And the attention is indeed grabbed.
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